Is this your kind of work?
If you’ve grown DTC brands through Meta and enjoy figuring out what makes an account perform, we might just be looking for you.
You’ll work with exciting consumer brands and take ownership of the media buying behind their growth. Your decisions will help their products reach new customers, and you’ll see the impact of your work in the businesses you help build.
About TUCMEDIA
TUCMEDIA partners with consumer-brand founders to grow their businesses and share in the upside we create.
Our team works across Europe and Asia. You’ll collaborate with our creative team to turn account insights into new concepts and iterations, and with account managers to coordinate client priorities. You’ll have direct access to the founders to discuss strategy and performance.
We’ll agree the commercial targets and boundaries together. Within them, you’ll have room to decide how to structure campaigns, what to test and when to scale.
What you’ll own
Campaign execution and performance
- Personally build, launch and optimize Meta campaigns across assigned brands and markets.
- Manage budgets and spend pacing against mutually agreed growth targets and efficiency limits.
- Identify promising opportunities and make evidence-based decisions about scaling, reducing spend and pausing.
- Diagnose performance changes, distinguishing paid-media results from the effects of promotions, CRM and other channels.
Creative testing and feedback
- Run a structured testing cycle at least weekly, with more frequent activity when campaign schedules require it.
- Turn account insights into clear requests for new concepts, angles, hooks and iterations.
- Give tests enough opportunity to generate useful evidence.
- Record what should be scaled, iterated, stopped or tested further, and use those findings to inform the next creative batch.
Account ownership and communication
- Maintain a daily campaign log showing what changed, why and when to review the outcome.
- Keep campaign structures, naming and launch checks organized.
- Flag risks and blockers early, with a recommended next action.
- Provide clear weekly reporting covering performance against targets, spend pacing, forecasts, test findings and next priorities.
What you bring
- Proven results growing DTC consumer brands through paid ads, with case studies that demonstrate your personal contribution.
- Deep, hands-on Meta expertise and experience across international markets.
- Strong commercial judgment around acquisition costs, profitability and scaling.
- The ability to interpret creative performance and translate findings into useful feedback.
- An understanding of how offers, creative, the website and measurement work together to influence e-commerce performance.
- Fluent written and spoken English.
- The organization and follow-through to manage accounts independently.
Meta is the priority. Experience with Google Ads or other acquisition channels is a plus.
What you can expect
- Ownership of day-to-day media-buying decisions within agreed budgets and commercial goals.
- Close collaboration with creative and account teams.
- Direct access to the founders and room to contribute your ideas.
- Clear performance expectations agreed upfront.
- A full-time remote role, with agreed availability for team and client calls across European and Asian time zones.
As the business grows, there may also be opportunities to build your own media-buying team and widen your scope and expertise.
Compensation
Target monthly compensation is $4,000–$6,000 USD, comprising fixed and performance-based pay, with additional bonuses for exceptional results and agreed milestones.
The performance component is tied to clearly defined responsibilities and mutually agreed targets. We’ll walk you through the structure and payout criteria during the hiring process.